Our Vision

Sustainability at ALI’S is not just a promise; it’s an ongoing journey. We are committed to responsible fashion that respects both people and the planet, and as we grow, we strive for greater transparency, accountability, and innovation in every step of our supply chain.

While we prioritize natural, organic, and upcycled fabrics, our journey toward full sustainability is still evolving. Today, our wool is sourced from Tunisia, but cotton and silk are not yet locally sourced through sustainable providers. Our vision is to partner with ethical suppliers who align with our values, ensuring traceable, low-impact, and carbon-neutral raw materials.

Our Commitments:

✔ Transparency & Integrity: We are working toward full supply chain traceability, ensuring every fabric, dye, and process aligns with ethical and environmental standards.

✔ Innovating with Raw Materials: As we expand, we aim to integrate zero-carbon, responsibly sourced textiles into our collections.

✔ Slow Fashion Over Fast Fashion: We reject overproduction, focusing on small-batch collections that prioritize quality over quantity.

✔ Ethical Production: We partner with artisans and ethical workshops to ensure fair wages, safe conditions, and long-term sustainability.

✔ Reviving Artisan Traditions: By creating demand for traditional textiles like Melia, we help sustain these time-honored crafts.

Fashion shouldn’t be disposable; it should be cherished, worn, and passed down. ALI’S is about preserving culture, supporting artisans, and continuously pushing the boundaries of sustainable fashion. As we grow, we remain committed to innovating, improving, and holding ourselves accountable to a future where craftsmanship and sustainability go hand in hand.